How Much Does Etsy Take Per Sale in 2026?

How much does Etsy take per sale? Etsy charges a $0.20 listing fee, 6.5% transaction fee, and 3-4% + $0.25-0.30 payment processing depending on your region. With optional Offsite Ads (12-15%) and regulatory fees, the typical total ranges from 12-15% on a standard sale to 25%+ with ads.

Updated for 2026. Fee data verified against Etsy's official fee policy.

If you sell digital products on Etsy, the biggest risk isn't competition — it's not knowing your real numbers.

Etsy's fees stack in layers (listing, transaction, payment processing, tax, ads), and depending on your country, a "small fee" can quietly turn into 12–20%+ per sale.

This guide breaks down Etsy fees in 2026 for US, UK, and global sellers, using the same logic as the KnowYourCut Etsy fee calculator, so you can double-check your own pricing in seconds.

TL;DR — How Much Does Etsy Take?

• Listing fee: $0.20 USD per item (£0.16 in the UK)
• Transaction fee: 6.5% of item price, shipping, and applicable sales tax
• Payment processing:
  • US: 3% + $0.25
  • UK: 4% + £0.20 plus VAT on this fee
  • EU: 4% + €0.20 plus 2.24% regulatory fee
  • Global: Typically 3–6.5% + a flat fee (by country)
• Typical Etsy cut (no ads): ~12–15%
• With Offsite Ads: +12–15% on that order (capped at $100)

👉 Calculate your exact Etsy fees →

Etsy Fee Examples at Different Price Points

Here's exactly what Etsy takes from your sales at common price points (US seller, no ads, no tax):

These figures exclude Offsite Ads, sales tax, and currency conversion. Actual payouts depend on country, tax rules, and ad settings.

Etsy Fee Breakdown (2026)

1. Listing Fee

• $0.20 USD per listing (£0.16 in the UK)
• Charged when you publish or renew a listing
• Applies to digital products, even if they sell repeatedly

2. Transaction Fee

• 6.5% of the item price
• Plus shipping (if charged)
• Plus any applicable sales tax

This fee is applied before payment processing.

3. Payment Processing Fees (By Region)

🇺🇸 United States

• 3% + $0.25 per order

🇬🇧 United Kingdom

• 4% of the order total (including shipping and tax) + £0.20


• VAT is added to this processing fee


• 0.3% regulatory operating fee

🇪🇺 European Union

• 4% + €0.20 payment processing


• 2.24% regulatory operating fee (higher than UK/US)

🌍 Other Regions

• Typically 3–6.5% plus a flat fee


• Rate depends on your bank country and currency


• Etsy automatically collects and remits VAT/GST where required

Etsy Offsite Ads Fees

If a sale comes from an Etsy Offsite Ad, Etsy charges an additional:

• 12% if your shop made over $10,000 USD in the last 12 months
• 15% if your shop made under $10,000 USD

This fee applies on top of all other Etsy fees, on the full order total.

Offsite Ads fees are capped at $100 per order, even on high-value sales.

Worked Examples

🇺🇸 US Seller Examples

$10 digital product (no ads)

• Listing: $0.20


• Transaction (6.5%): $0.65


• Processing (3% + $0.25): $0.55


• Total fees: $1.40

You keep: $8.60 (86%)

$50 digital product (no ads)

• Listing: $0.20


• Transaction: $3.25


• Processing: $1.75


• Total fees: $5.20

You keep: $44.80 (89.6%)

$50 digital product (with Offsite Ad at 15%)

• Listing: $0.20


• Transaction: $3.25


• Processing: $1.75


• Offsite Ad (15%): $7.50


• Total fees: $12.70

You keep: $37.30 (74.6%)

🇬🇧 UK Seller Example

£10 digital product

• Listing: £0.16
• Transaction (6.5%): £0.65
• Processing (4% + £0.20): £0.60
• Regulatory (0.3%): £0.03

You keep: ~£8.56 (85.6%)

Want to see these numbers for your exact price, country, and currency?

👉 Use the UK Etsy Fee Calculator

What Affects Your Final Etsy Payout?

• Your country and currency
• Sales tax / VAT
• Offsite Ads (12-15% if triggered)
• Currency conversion fees (2.5% if applicable)
• Low item prices (flat fees hurt more)

Blunt truth: on cheap items, Etsy's flat fees hit hard.

A £3–£5 digital download can lose 20–25%+ once everything stacks.

That's not Etsy being greedy — that's math punishing low prices.

Is Etsy Expensive Compared to Other Platforms?

Etsy sits in the middle of creator platforms:

Etsy offers strong discovery for crafts and printables, but for pure digital products, platforms like Gumroad or Payhip may be more cost-effective.

How to Price Digital Products on Etsy

1. Start with your minimum acceptable payout, not the list price.
2. Add Etsy's fees first, then your time and margin.
3. Pressure-test low prices — flat fees hurt most under $10 / £10.
4. Factor in Offsite Ads — assume 15% of sales may trigger the fee.

Calculate Your Etsy Fees Instantly

Because fees vary by country, tax, and ads, manual math breaks fast.

👉 Etsy Fee Calculator (US) →

👉 Etsy Fee Calculator (UK) →

👉 Etsy Fee Calculator (EU) →

See what you actually earn, before you list.

FAQ

Related Reading

• The Real Cost of Selling on Etsy — deep dive into all 7 Etsy seller fees
• Etsy vs Gumroad Fees 2026 — which lets you keep more per sale?
• Marketplace Fee Database 2026 — fees across 20+ platforms at a glance

{{faq}}
[
{
"question": "How much does Etsy take per sale in 2026?",
"answer": "Etsy typically takes about 12–15% per sale in combined listing ($0.20), transaction (6.5%), and payment processing (3-4% + $0.25-0.30) fees, before ads and taxes."
},
{
"question": "What are Etsy fees for digital products?",
"answer": "Digital products are charged the same base fees as physical items: $0.20 listing fee, 6.5% transaction fee, and payment processing. Digital products don't incur shipping fees."
},
{
"question": "Does Etsy charge fees on shipping?",
"answer": "Yes. Etsy's 6.5% transaction fee applies to shipping costs and applicable tax, not just the item price."
},
{
"question": "How do Etsy fees work in the UK?",
"answer": "UK sellers pay a 4% + £0.20 payment processing fee, plus VAT on that fee, alongside the 6.5% transaction fee. There's also a 0.3% regulatory operating fee."
},
{
"question": "Do Etsy fees differ by country?",
"answer": "Yes. Transaction fees (6.5%) are global, but payment processing, VAT, and regulatory fees vary by country. EU sellers pay a 2.24% regulatory fee vs 0.3% for US/UK."
},
{
"question": "How do Etsy Offsite Ads fees work?",
"answer": "If a sale comes from an offsite ad, Etsy charges an additional 12–15% of the order total (depending on your annual sales), capped at $100 per order."
},
{
"question": "Is Etsy more expensive than Gumroad?",
"answer": "It depends on the price point. Etsy is cheaper for items under ~$15 due to Gumroad's $0.50 per-order fee, but Gumroad becomes competitive for higher-priced items."
}
]

Final Takeaway

Most Etsy sellers don't lose money because Etsy is expensive.

They lose money because they don't price with fees in mind.

If you know your cut before you list, Etsy becomes predictable — and profitable.

That's the whole point of KnowYourCut.